Zero-Carbon Wedding Dress Preservation

Zero-Carbon Wedding Dress Preservation

Browns Cleaners is an active member of the Association of Wedding Gown Specialists (AWGS); and has been for decades. Ten years ago, the AWGS asked to help calculate the carbon footprint of wedding gown cleaning and wedding gown preservation.  The process included all carbon emissions sources, including client trips to and from a Certified Wedding Gown Specialist™, cleaning procedures, and the manufacture of the wedding chest. Then AWGS doubled the number just to make sure all emissions were fully covered! 10 year emblem

“More brides than ever are concerned about their carbon footprints,” notes Kermit Engh, president of the Association, “and now brides can ensure the beauty of their wedding gowns and safeguard the planet’s future, too.”

AWGS accounts for the carbon footprint of wedding gown cleaning and preservation with donations to through its ZeroCarbonTM Program, and uses those donations to help fund reforestation and forest conservation projects worldwide. AWGS is the first in the industry to offer carbon-neutral wedding gown cleaning and wedding gown preservation and their MuseumCare™ ZeroCarbon™ preservations are unique.

AWGS members are represented in eight countries including the U.S., Australia, Brazil, Canada, Mexico, Peru, Qatar, and the United Arab Emirates.  They focus on caring for wedding gowns and offer the same specialized heirlooming and restoration care for christening gowns, uniforms, vintage clothing and fine fabric of all types.

Some cleaning solvents are more friendly to the environment than others. Browns Cleaners uses GreenEarth, which is the only cleaning solvent tested and approved by Environment Canada for the clothes cleaning industry.

However, any cleaning process, no matter what solvent is used, generates some carbon emissions. Through the carbon offsets donation program with, Browns is able to offset all estimated carbon emissions that result from the process of cleaning and preserving each wedding gown as well as christening gowns and other heirloom clothing.

Mack MacGregor, owner of Browns Cleaners adds “Being part of a magical event such as a wedding is a nice feeling. Offering the best possible service to our customers and providing the greenest bridal gown cleaning is a great feeling!”

Browns is proud of its 10 years of zero-carbon wedding dress cleaning and preservation and thrilled to be part of the Association of Wedding Gown Specialists.

Learn more about our Bridal Services.

Do you have a dress to be cleaned, preserved or restored? Call our Pick-up & Delivery service for free pick of your wedding dress. 613-913-7369

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